TITLE

AFMA hears consumers

AUTHOR(S)
Andrews, Susan M.
PUB. DATE
August 2000
SOURCE
Furniture/Today;08/21/2000, Vol. 24 Issue 49, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the highlights of the August 2000 meeting of the American Furniture Manufacturers Association's Marketing Division. Facilitation of two focus groups that answered questions about furniture shopping and buying; Discussion of ways to help consumers distinguish the difference in value and price between similar items.
ACCESSION #
3549139

 

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