GM plans Olympics ad blitz

Halliday, Jean
September 2000
Automotive News;9/4/2000, Vol. 75 Issue 5892, p22
Trade Publication
Presents news relevant to automobile industry advertising in the United States for the week of September 4, 2000. Preparations made by General Motors Corp. to launch sponsorships for the American team in the 2000 Sydney Olympic Games; Online sweepstakes by Cadillac.


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