TITLE

Even Google is preparing for recession

PUB. DATE
November 2008
SOURCE
Revolution (14605953);Nov2008, p15
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the preparations that search engine Google is making for the impending recession. In order to maintain its position, Google reversed its ban on selling sponsored listings to Great Britain gambling firms. The decision to overturn the ban will able to give gambling firms to channel all their search spend into Google. Other attempts of Google to boost its revenue potential is by pushing YouTube into e-commerce.
ACCESSION #
35301823

 

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