TITLE

Exec: Reduce packaging, gain customers

AUTHOR(S)
Hockensmith, Dan
PUB. DATE
October 2008
SOURCE
Plastics News;10/6/2008, Vol. 20 Issue 31, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the need of reducing packaging and waste to gain more customers. Some in the packaging industry see their products as unfairly maligned by consumers seeking eco-friendly lifestyles. Jeff Wooster, senior value chain manager at Dow Chemical Co., said that some of the brand owners are actually viewing some of the sustainability benefits as a new opportunity to market and sell products.
ACCESSION #
35255877

 

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