TITLE

Ad Exec Reinhard: Remember the Basics

AUTHOR(S)
Forkan, Jim
PUB. DATE
August 2000
SOURCE
Multichannel News;08/28/2000, Vol. 21 Issue 35, p20
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Highlights advertising executive Keith Reinhard's advice to companies during the Online Advertising Forum held in New York City. Topics covered during the forum; Companies that have good advertising campaigns; Factors to be considered in formulating advertisements.
ACCESSION #
3522082

 

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