TITLE

Whose Phone Is That?

AUTHOR(S)
Alleven, Monica
PUB. DATE
November 2008
SOURCE
Wireless Week;11/1/2008, Vol. 14 Issue 16, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on branding of mobile phones. The branding of the handset is a constant battle between the manufacturer and service provider. In the G1 phone, the T-Mobile and "with Google" can be seen on the phone while the small HTC letters are etched onto the side. Discussions regarding Internet brands in mobile phones are also presented.
ACCESSION #
35135965

 

Related Articles

  • Google, HTC create a contender with G1. Carson, Phil // RCR Wireless News;9/29/2008, Vol. 27 Issue 30, p6 

    The article reports on the development of G1 cellular handset in the U.S. T-Mobile USA Inc.'s new G1 phone, developed by HTC Corp., features Google Inc.'s Android platform. This touchscreen and-QWERTY device is said to help T-Mobile USA to attract and retain more customers. It is believed that...

  • Google confirms mobile phone open platform effort. Mutschler, Ann Steffora // Electronic News;11/19/2007, Vol. 53 Issue 47, p3 

    The article deals with the launch by Google of Android, which is being touted as the first truly open and comprehensive platform for mobile devices, and is meant to allow easier collaboration and accelerated mobile services development. Google joined forces with T-Mobile, HTC, Qualcomm, Motorola...

  • T-Mobile USA lands G1. Winter, Allie // RCR Wireless News;9/29/2008, Vol. 27 Issue 30, p1 

    The article reports that T-Mobile USA Inc. and Google Inc. have launched their Android-power device during a press conference in New York. The G1 phone will be the first to feature Google's Android platform and joins a growing list of competitors to Apple Inc.'s iPhone. Details related to the...

  • It's not about the G1; Google just wants you to use the mobile web. Klaassen, Abbey // Advertising Age;9/29/2008, Vol. 79 Issue 36, p32 

    The article examines the Android mobile communication system created by Google Inc. in partnership with cellular telephone system T-Mobile andd handset maker HTC. The smartphone, which is called G1 in the U.S., is designed to be a viable commercial competitor with the iPhone smartphone made by...

  • G1 backers tout Android's openness. Gibbs, Colin // RCR Wireless News;9/29/2008, Vol. 27 Issue 30, p1 

    The article reports on the issues concerning the new G1 phone from T-Mobile USA Inc. in the U.S. The future success of the new device that features Google Inc.'s Android platfrom is believed to be dependent on the accomplishments of Android Market and the third-party developers who will offer...

  • Ringback Tones Start to Resonate. Marek, Sue // Wireless Week;5/1/2005, Vol. 11 Issue 10, p24 

    Focuses on the ringback tone services offered by wireless communication companies in the U.S. Estimated number of ringback tones for cellular telephones sold by company T-Mobile USA; Overview of deployment strategies used by the companies in providing the service; Efforts of mobile companies to...

  • Android-Based T-Mobile G1 Hits Stores. Medford, Cassimir // Red Herring;10/22/2008, p7 

    The article explores concerns regarding T-Mobile G1, also known as the Google phone. The phone is facing critical tests for its performance on T-Mobile's third-generation (3G) network and the robustness of Android, the phone's operating system. One basic concern is that T-Mobile's high-speed 3G...

  • T-MOBILE ALIGNS WITH GOOGLE TO RIVAL IPHONE. Tribbey, Chris // Home Media Magazine;9/28/2008, Vol. 30 Issue 39, p13 

    The article reports on the partnership between Googlw and T-Mobile USA to offer the Nokia G1 and compete with the iPhone released by Apple. Included in the cellular phone will be Google services as well as Wi-Fi connections. The operating system for the G1 is called Android which permits...

  • Study shows handset usability varies greatly.  // RCR Wireless News;4/18/2005, Vol. 24 Issue 16, p30 

    Presents information on a study conducted by Usable Products Co. regarding the usability of mobile phone handsets in the U.S. Total mobile ringtone downloads in 2003; List of wireless companies whose service was established through retail channels; Completion of tasks by users of T-Mobile Nokia...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics