TITLE

FOR MARKETING & MERCHANDISING: Containing HMR

AUTHOR(S)
Chater, Amanda
PUB. DATE
August 2000
SOURCE
FoodService Director;08/15/2000, Vol. 13 Issue 8, p124
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Explores packaging and merchandising issues involved in the provision of home-meal replacement foods at universities in the United States. Types of packaging that have been tested; Packaging preferences of students; Considerations that were taken in merchandising food items.
ACCESSION #
3511417

 

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