TITLE

Iconix Focused on Direct-to-Retail Licensing

AUTHOR(S)
Cole, Neil
PUB. DATE
October 2008
SOURCE
Home Textiles Today;10/20/2008, Vol. 29 Issue 27, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Iconix Brand Group chief executive officer (CEO) Neil Cole has announced that the company's purchase of Waverly Fabrics will help grow its home textiles business. Cole adds that acquisition brings its number of direct-to-retail licensing agreements with Target to three. He mentions that the company expects to achieve 60% of its revenues from direct-to-retail licensing arrangements in 2009.
ACCESSION #
34987782

 

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