Football Is America's Game

Doyle, Thomas B.
October 2008
SGB;Oct2008, Vol. 41 Issue 10, p14
Trade Publication
The article discusses the state several sports which affect the sales performance of the sporting goods industry in the U.S. It cites the increasing sports participation of 7 to 17 years old both male and female in footballs, which outperformed the baseball as the America's game, lacrosse, volleyball, and soccer. It contends that sporting goods retailers still have a long way towards profitability.


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