Mobile Operators Must Develop a Robust Business Case for Femtocells, Says Analysys

December 2007
Portable Design;Dec2007, Vol. 13 Issue 12, p9
The article focuses on the report entitled "Femtocells in the Consumer Market: Business Case and Marketing Plan," published by Analysys defining a profitable business case for femtocells in the U.S. market in 2008. The report highlights on the need for mobile operators to determine potential business case to market femtocells, considering its risk brought by a large-scale rollout. It further talks about the potential factors to have a profitable market that include mobile television.


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