TITLE

DBS Keeps Punching in Cable Markets

AUTHOR(S)
Hogan, Monica
PUB. DATE
August 2000
SOURCE
Multichannel News;08/21/2000, Vol. 21 Issue 34, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the penetration of direct-broadcast satellite (DBS) television in the urban and suburban markets in the United States. Increase of DBS subscription in urban households; Target markets of DirecTV Inc.; Details on the anti-cable advertising campaign of EchoStar Communications Corp.; Advantage of broadband data services for cable operators.
ACCESSION #
3490964

 

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