Hogan, Monica; Donohue, Steve
August 2000
Multichannel News;08/21/2000, Vol. 21 Issue 34, p1
Trade Publication
Focuses on the Digital Cable Value Package for cable television subscribers in the United States. Intention of AT&T Broadband to provide easier selection of programming options; Context of the digital strategy; Features of the value packages; Amount of customer subscription; Implications of the format for cable programmers.


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