TITLE

Serta counts on sheep to add fun to new TV ads

PUB. DATE
July 2000
SOURCE
Furniture/Today;07/10/2000, Vol. 24 Issue 43, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on bedding company Serta's launch of a national television advertising campaign in the United States. Theme of the campaign; Debut of the advertisement on the television program `Who Wants to Be a Millionaire.'
ACCESSION #
3478776

 

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