Chevvy ad agency spreading its wings

Chura, Hillary
August 2000
Automotive News;8/14/2000, Vol. 74 Issue 5888, p33
Trade Publication
Focuses on the expansion of the client base of advertising agency Campbell-Ewald Inc., the agency that handles advertising for General Motors Corp.'s Chevrolet business. Creation of business units dedicated to database, direct, event and loyalty marketing; Plan to acquire another advertising agency.


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