Skechers Rolls Out Bid for Heelys

Kerrigan, Andy
September 2008
SGB;Sep2008, Vol. 41 Issue 9, p6
Trade Publication
The article reports on the bid made by Skechers USA Inc. with Heelys Inc. Skechers has made several attempts to acquire the struggling wheeled sneaker maker after they rejected due to their low initial public offering. However, Skechers chairman Robert Greenberg states that they are still planning to pursue the bid because they are impressed with the strong brand and proprietary technology of Heelys.


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