Dungeon dispute gets dirty

September 2008
Park World;Sep2008, p6
The article reports on the legal action of Merlin Entertainments which runs The London Dungeon close to London Bridge train station against The London Bridge Experience in England. The company claims that The London Bridge Experience is an attempt to copy The London Dungeon. According to a company spokesperson, the location of The London Bridge Experience compounded by its copycat marketing literature and promotional activity are intended to confuse visitors of The London Dungeon.


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