TITLE

Nat'l TV ad sales feel summer chill

AUTHOR(S)
Friedman, Wayne
PUB. DATE
August 2000
SOURCE
Advertising Age;8/14/2000, Vol. 71 Issue 34, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on national television advertising prices in the U.S. for the third quarter of 2000. There has been a slowdown in the television advertising sector. Televisions advertisers are cutting financial commitments and trimming budgets once television networks make program changes. The Sydney 2000 Summer Olympics is expected to have a major impact on the advertising industry.
ACCESSION #
3437729

 

Share

Other Topics