Consumers and Financial Planning

September 2008
Journal of Financial Planning;Sep2008, Vol. 21 Issue 9, Special section p1
Academic Journal
The article discusses the results of a survey of consumers regarding their perceptions of financial planning. The survey was conducted online in March 2008 with over 6,000 individuals, the article states. Topics include planning for retirement, different perceptions held by people of different ages regarding financial planning, and attitudes of Americans in households with a household income of $50,000 or more. Also discussed are demographics which could represent 'low hanging fruit" for financial planners.


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