TITLE

PAN

PUB. DATE
August 2008
SOURCE
B&T Magazine;8/22/2008, Vol. 58 Issue 2672, p32
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article evaluates the television advertisement developed to promote the TiVo digital video recorder in Australia. A description of the commercial is presented. It criticizes the punchline at the end of the advertisement and the technique used in relaying the message of the advertisement.
ACCESSION #
34248051

 

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