TITLE

Exhibitionists pull crowds

PUB. DATE
May 1997
SOURCE
Marketing Event;May97, p72
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on magician John Hotowka's use of magic tricks to capture the attention of visitors at an exhibition stand. Incorporation of the company name, product and sales message in Hotowka's act.
ACCESSION #
342323

 

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