- Conference call. // Marketing Tools;Jul/Aug95, Vol. 2 Issue 5, p39
Presents a calendar of conferences on marketing, scheduled from July December 1997 in the United States. Includes the National Center for Database Marketing Conference and Exposition; Fundamentals of Marketing seminar sponsored by the American Marketing Association; Geographic Technology in...
- Astra's desert storm. // Marketing Event;Feb98, p4
Focuses on the marketing events involving HP:ICM production agency. HP:ICM's organization of the Marrakesh in Morocco where Opel/Vauxhall launched its latest Astra range; British Foreign and Commonwealth Office's appointment of HP:ICM as the production agency for the Second Asia-Europe Meeting,...
- On trial at ShowExpo. // Marketing Event;Feb98, p6
Reports on the highlights the ShowExpo held in January 1998 at the Business Design Centre in London, England. Interview of events industry luminaries by television chat show host Robert Kilroy-Silk; Seminar and conference program; Winning stands.
- A laser launch for Event Show. // Marketing Event;Feb98, p10
Highlights the 1998 Event Show which was launched at London Arena, England by laser displays that used Millennium Dome technology.
- Stop press. // Marketing Event;Jul/Aug97, p5
Reports on developments concerning marketing events as of July 1997. Preview of group shows director Nick James' running his own exhibitions; Vodafone's decision to take up its option to continue its sponsorship of the Derby until 1999; Guinness Brewing Worldwide's search for a senior strategist...
- Style change for the Forum. // Marketing Event;Jul/Aug97, p7
Reports that the formal presentation style of the 1997 Marketing Forum has been axed in favor of more interactive sessions in September 1997.
- News. // Marketing Event;Jul/Aug97, p7
Reports on the 1997 Capital Extravaganza marketing event. Sponsors of the event.
- Briefs. // Marketing Event;Jul/Aug97, p10
Reports on developments concerning marketing events in Great Britain, as of July 1997. Preview on the publication of `Venue,' a reference guide to worldwide meetings and events facilities; Food company Buitoni's decision to tie up with Classic FM radio station in a sponsorship deal to include a...
- Briefs. // Marketing Event;Jul/Aug97, p12
Reports on developments concerning marketing events as of July 1997. Includes the start of construction on an earthquake proof conference and exhibition center in Japan; Singapore Exhibition Services' forecast of a 20 percent increase in exhibitor and visitor figures at the 1997 Food & Hotel...