TITLE

Publisher buys in Ideal Home tours

AUTHOR(S)
Mistry, Bhavna
PUB. DATE
May 1997
SOURCE
Marketing Event;May97, p10
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports that Daily Mail and General Trust plc regional subsidiary Northcliffe Newspapers Group bought the Ideal Home Roadshows from its founders. Overview on the acquired roadshows; Creators of the concept of the roadshows; Changes brought about by Northcliffe's acquisition of the roadshows.
ACCESSION #
342276

 

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