TITLE

The curse of the incumbent supplier

AUTHOR(S)
Menzies, Brian
PUB. DATE
June 2007
SOURCE
Velocity;2007, Vol. 9 Issue 2, p24
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article deals with the disadvantages of being the incumbent supplier and introduces specific tactics for mitigating the negative effects of the incumbency curse. It also tackles in detail the three aspects of the "grass is greener" manifestation of the incumbency curse. It then takes a look at the benefits of incumbency including knowledge of the procurement process for the service or product.
ACCESSION #
34214543

 

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