TITLE

Under Armour Partners With TSA for Ad Effort

PUB. DATE
August 2008
SOURCE
SGB;Aug2008, Vol. 41 Issue 8, p10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the partnership of Under Armour Inc. and The Sports Authority Inc. (TSA) to present the advertisement on ESPN featuring Devin Hester, Patrick Kerney and Patrick Willis. Hester appeared in a spot that aired during the "2008 ESPY Awards" show. It notes that TSA receive exclusive colors on some of the company's Armour footwear.
ACCESSION #
34118510

 

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