Banks Down Under Monetize Mobile

Sausner, Rebecca
August 2008
Bank Technology News;Aug2008, Vol. 12 Issue 8, p29
Trade Publication
The article reports on the move of ANZ to launch its mobile banking offering in New Zealand. It states that the company makes a compelling case study to position its mobile bank offering differently to the customers, including National Bank of New Zealand Ltd., which pay 25 cents per text message or inquiry to receive balances and ANZ customers to pay $2 per month for text banking services. It suggests U.S. banks to start charging customers who are non-Internet bankers to use the service.


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