TITLE

SWEET DEAL

AUTHOR(S)
Theodore, Sarah
PUB. DATE
June 2000
SOURCE
Beverage Industry;Jun2000, Vol. 91 Issue 6, p78
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the licensing agreement made by Triarc Beverage Group that will leverage its Snapple brand. Snapple flavors used for hard candies, jelly beans, pectin-based soft candies and gummy candies; Marketability of Snapple products due to name recognition; Suitability of Snapple flavors on candies; Appeal of certain flavors to adult market.
ACCESSION #
3392499

 

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