TITLE

Developing Successful Chemical Companies

AUTHOR(S)
Rastogi, Prakash R.
PUB. DATE
May 2008
SOURCE
Chemical Business;May2008, Vol. 22 Issue 5, p15
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article explores strategies that chemical companies can adopt to improve their performance. Factors that influence sustained success in the business include value proposition, innovation and service. A strong customer centric, environment and culture can be found in successful companies. There is a need to reorient an organisation's value proposition to achieve real customer centricity. The key to operational effectiveness is improving functional performance. The advantages of using benchmarking are also provided.
ACCESSION #
33882692

 

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