TITLE

Landmarks

PUB. DATE
July 2000
SOURCE
Advertising Age;7/31/2000, Vol. 71 Issue 32, p64
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article comments on the advertisements of Nike and Namaste.com in the United States. Nike portrayed girls who are involved in sports to convey the eventual reality of women's involvement in professional baseball, football and basketball leagues. Print and television advertisements from Namaste.com depicts beauty secrets in India. Agencies who created the advertisements are Wieden & Kennedy and Admerasia.
ACCESSION #
3385037

 

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