TITLE

Malls move to capture sales lost to the Net

AUTHOR(S)
Cuneo, Alice Z.
PUB. DATE
July 2000
SOURCE
Advertising Age;7/31/2000, Vol. 71 Issue 32, p38
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the strategies of mall owners in the United States in using the Internet to promote shopping in their stores. General Growth Properties e-commerce executive Charlie Graves has announced about Internet services that would be provided by mall operators. Online and television retailer, QVC announced the opening of a mall store.
ACCESSION #
3384993

 

Share

Read the Article

Courtesy of NEW JERSEY STATE LIBRARY

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics