TITLE

B&N.com To `Do For Books What Music Videos Did For Music'

PUB. DATE
July 2000
SOURCE
Book Publishing Report;07/03/2000, Vol. 25 Issue 26, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the efforts of Barnes&Noble.com to increase online sales of books. Improvements in interactive programming design; Impact of the BNTV feature on book sales; Plans of the company to release Bookvideos and conduct author interviews; Introduction of a `Publish Your Book' button on the company's Web site.
ACCESSION #
3361680

 

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