Rubin's mission at iDeutsch helm: Create 'single vision.'

Petrecca, Laura
July 2000
Advertising Age;7/24/2000, Vol. 71 Issue 31, p36
Trade Publication
Focuses on Fred Rubin and his position as executive vice president-director of iDeutsch. Background on his career in marketing and experience in the advertising field; Reflections on his career in the Deutsch interactive unit; How Rubin hopes to redefine the company.


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