TITLE

Dog-gone days: FCB creates ads for Taco Bell acc't

AUTHOR(S)
MacArthur, Kate; Cuneo, Alice Z.
PUB. DATE
July 2000
SOURCE
Advertising Age;7/24/2000, Vol. 71 Issue 31, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the approval of advertisements for Taco Bell Corp. Naming of Emil Brolick as president of the company; Management of the company's advertising account by FCB Worldwide; Elimination of the popular chihuahua from the ads.
ACCESSION #
3357907

 

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