TITLE

21st Century Innovation

AUTHOR(S)
Jung, Rex; Glaser, Judith E.; Manas, Jerry
PUB. DATE
August 2008
SOURCE
Leadership Excellence Essentials;Aug2008, Vol. 25 Issue 8, p5
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article discusses the common myths associated with creativity or what is dubbed as Innovation IQ. Creativity is said to be a whole brain activity contrary to the belief that it is a right brain activity. Rather than relying on the so called aha moment, allowing ideas to emerge is encouraged. The importance of divergence and convergence in problem-solving is also discussed.
ACCESSION #
33565870

 

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