The Essentials Of Profitable Showroom Sales

Darlington, Honk
May 2008
Supply House Times;May2008, Vol. 51 Issue 3, p58
Trade Publication
The article presents the author's suggestions related to improvement of selling in showrooms. He says that owners and managers of wholesalers are learning and being involved in the showroom side of their business. He suggests to develop an annual budget and marketing plan for showrooms. The author says that he has written a book "The Essentials of Profitable Showroom Sales," for the American Supply Association and is giving about eight full-day workshops on this topic in 2008.


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