TITLE

INTELLECTUAL PROPERTY ON TRIAL

AUTHOR(S)
Fest, Glen
PUB. DATE
July 2008
SOURCE
Bank Technology News;Jul2008, Vol. 21 Issue 7, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the fuel incentive program "Let's Refuel," of Chrysler Corp. in the U.S. It is stated that the company is warranting gas for $2.99 a gallon to sell more vehicles and prevent point-of-sale discounts. This strategy of the company is possible since it can protect itself against increasing fuel prices. The fuel incentive program is certified from Goldman Sachs & Co., one of more than 40 patents held by New York investment bank.
ACCESSION #
33355327

 

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