QVC Heads to the Mall of America

Hogan, Monica
July 2000
Multichannel News;07/10/2000, Vol. 21 Issue 28, p22
Reports on plans by home shopping giant QVC Inc. to open a retail store at the Mall of America in Minneapolis, Minnesota. Creation of the brick-and-mortar location as a way to draw customers to the QVC Network and its online shopping site, iQVC; Installation of interactive kiosks; Network's plan to broadcast live from its Minneapolis store.


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