TITLE

Ford should halt Blue Oval plan; timing is wrong

PUB. DATE
July 2000
SOURCE
Automotive News;7/3/2000, Vol. 74 Issue 5882, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Calls for the Ford Division to cancel its Blue Oval program, in which automobile dealers are paid a rebate of invoice price on 2001 vehicles. Awarding of payments only to dealers to achieve certain customer service standards; Dealers' claim that the program amounts to illegal two-tier pricing; Provision of inventory to some dealers at lower prices; Ill-will generated by the program.
ACCESSION #
3325780

 

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