TITLE

RealNetworks transforms into Web media company

AUTHOR(S)
Williamson, Debra Aho
PUB. DATE
July 2000
SOURCE
Advertising Age;7/17/2000, Vol. 71 Issue 30, p54
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses the transition by RealNetworks into a Web media company. Key issues discussed include RealNetworks' launch of computer software that allowed consumers to listen to real-time audio, the role of streaming software in the competition for Internet media and background information on RealNetwork's advertising sales team.
ACCESSION #
3324416

 

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