TITLE

Contest ethics need checkup

PUB. DATE
July 2000
SOURCE
Advertising Age;07/17/2000, Vol. 71 Issue 30, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article comments on alleged cheating that occurred at the 2000 International Advertising Festival in France. Key issues discussed include advertisements submitted by agencies for the festival that were rejected by their clients and were never launched and suggestions that rules and sanctions be established for future contests to enforce ethical standards.
ACCESSION #
3324238

 

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