TITLE

Is Loyalty Dead?

AUTHOR(S)

Sheppard, Don

PUB. DATE

June 2000

SOURCE

Executive Excellence;Jun2000, Vol. 17 Issue 6, p17

SOURCE TYPE

Periodical

DOC. TYPE

Article

ABSTRACT

Focuses on personnel management strategies recommended to boost employee loyalty. Implementation of internal communications that help employees understand what the company is doing for them; Importance of connecting employee loyalty to such issues as marketing, recruiting, community relations and brand identification.

ACCESSION #

3311446

Tags: EMPLOYEE loyalty;  PERSONNEL management

 

Related Articles

• Loyal Employees or the Revolving Door? Weiss, Joyce // Executive Excellence;Jun2002, Vol. 19 Issue 6, p17 

  Offers suggestions on how managers can keep loyal employees. Importance of communication; Use of positive works and constructive feedback; Awards system.

• The new loyalty. Labbs, Jennifer // Executive Excellence;Feb99, Vol. 16 Issue 2, p13 

  Discusses the changes in the nature of employee commitment in the United States. Increase in the value of employees to companies; Importance of customizing employment deals; Expectations of employees from employers.

• Employee Loyalty. Hawkins, John // Executive Excellence;Oct2000, Vol. 17 Issue 10, p18 

  Reflects on the seeming demise of employee loyalty. Ways that managers try to ensure commitment from employees; Top five drivers of employee commitment; Characteristics of a culture that wins loyalty; Implications of building loyalty.

• HR Update. Leonard, Bill // HRMagazine;Jan2000, Vol. 45 Issue 1, p21 

  Presents several pieces of information related to human resources (HR). Incorporation of technology to education; Status of employee loyalty; Benefits of using best HR practices as a strategy in business.

• Jumping ship: What's the big deal about loyalty, anyway? Goldman // Business Journal Serving Fresno & the Central San Joaquin Valley;11/01/99, Issue 322532, p12 

  Focuses on the importance for companies to maintain employee loyalty. Employee retention efforts of companies; Resume of a typical New Age worker.

• Employee commitment.  // Personnel Journal;Aug96, Vol. 75 Issue 8, p58 

  Discusses the importance of employee commitment to corporate success. Emergence of employment rules that shun loyalty and clash with existing policies and practices; Confusion of employees caused by the ensuing gap between old employment systems and new realities.

• How to develop and maintain loyal work force. Stark, Peter B. // San Diego Business Journal;7/08/96, Vol. 17 Issue 28, p19 

  Presents strategies on how to develop employee loyalty in one's work force. Includes clarifying one's values; Trusting one's employees; Encouraging people to question or challenge authorities; Caring for employees as individuals.

• Old-Fashioned Loyalty Is Back. Chapa, Julie // Hispanic;Mar2000, Vol. 13 Issue 3, p48 

  Discusses the loyalty of employees and executives to their employer in the United States. How companies could retain good employees; Benefits and compensations offered by companies who gained the loyalty of their employees; Techniques to prevent employee burnout.

• Companies must earn their employees' loyalty. Basile, Frank // Indianapolis Business Journal;05/25/98, Vol. 19 Issue 10, p29 

  Discusses ways by which companies can earn and reward their employees' loyalty. Difference between the attitudes of chief executive offices and employees toward the importance of loyalty to career success; Options that must be explored being resorting to layoffs; Providing for fair performance...

Read the Article