TITLE

Meeting Customers

AUTHOR(S)
Cavanaugh, Bonnie Brewer
PUB. DATE
July 2008
SOURCE
Best's Review;Jul2008, Vol. 109 Issue 3, p40
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers information on the John Hancock Life Insurance Co. in Boston, Massachusetts. The mutual life insurer has obtained a financial strength rating of A since 1928 from A.M. Best. Several key factors that contribute to the success of the company, including strong brand recognition and distribution channels that seek costumers, are also explored.
ACCESSION #
33064007

 

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