TITLE

'Maxim' brings celebrity party to L.A. motel

PUB. DATE
July 2000
SOURCE
Advertising Age;7/10/2000, Vol. 71 Issue 29, p20
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents news briefs related to the advertising industry in the U.S. as of July 10, 2000. Walt Disney Co.'s Buena Vista Home Entertainment has signed a sponsorship deal with BusTV Advertising; Box Music Network recently launched "Summer Music Experience 2000," consisting of three individual monthlong sweepstakes.
ACCESSION #
3302332

 

Related Articles

  • On a roll Max Goldberg.  // Advertising Age;2/22/1999, Vol. 70 Issue 8, p38 

    This article profiles advertising executive Max Goldberg, vice president for Walt Disney Company's Buena Vista Home Entertainment unit. Goldberg became vice president-promotion in 1993 and helped the division become a powerhouse of promotional tie-ins to home videos with marketers including...

  • Buena Vista hires TCA to run European promotions.  // Marketing Week;11/16/2006, Vol. 29 Issue 46, p11 

    The article reports on the appointment of The Communications Agency to handle the European promotional marketing business for Buena Vista Home Entertainment Inc., the home entertainment division of Disney. The communications agency will be responsible for the promotional campaigns of the...

  • Disney brand highlighted in ads for videos. Magiera, Marcy // Advertising Age;5/20/1991, Vol. 62 Issue 21, p16 

    Reports that Walt Disney Co.'s Buena Vista Home Video will start its marketing effort for low-price animated videos. Image campaign for the Disney brand; Promotional campaign for titles priced for sale; Television and print campaign for the video release of the animated short film "The Prince...

  • Ourusoff to 'Heritage.'  // Advertising Age;11/2/1992, Vol. 63 Issue 45, p29 

    The article presents news briefs relevant to mass media in the United States compiled as of November 1992. Sandra Ourusoff was named publisher of Forbes Inc.'s "American Heritage." Gail Delott has been appointed vice president for advertising for consumer magazines for Children's Television...

  • 'PIRATES' OF INDUSTRY. Spector, Josh // Hollywood Reporter -- International Edition;7/1/2003, Vol. 379 Issue 17, p16 

    The Walt Disney Co. rolled a 900-foot red carpet down Main Street on Saturday at Disneyland in Anaheim, California to celebrate the world premiere of Buena Vista's "Pirates of the Caribbean: The Curse of the Black Pearl." During the six-plus-hour event — for which the park was closed to...

  • Buena Vista puts hopes in Disney.  // Discount Store News;6/7/99, Vol. 38 Issue 11, p58 

    Focuses on the programming and promotional campaign launched by Buena Vista Home Video under the `Disney's Home for the Holidays' slogan. Features of the campaign; Fourth quarter animated classic release of Buena Vista.

  • Western gets Disney Euro biz. Ross, Chuck // Advertising Age;8/11/1997, Vol. 68 Issue 32, p28 

    This article highlights the success of Western International Media Europe in winning a project from Walt Disney Co.'s Buena Vista Home Video as of August 11, 1997. Western is given the responsibility to handle the video-cassette release of The Hunchback of Notre Dame in Spain. According to...

  • Spring promos already sprouting at kid vid vendors. McCormick, Moira // Billboard;1/6/96, Vol. 108 Issue 1, p72 

    Looks at Walt Disney, Turner Home Entertainment and ABC Video's Easter promotional video plans for children. Number of releases.

  • 'Peter Pan' Flies to DVD. Flores, Angelique // Home Media Magazine;2/11/2007, Vol. 29 Issue 6, p29 

    The article reports on the release of the digital videodisk (DVD) format of the film "Peter Pan" in the U.S. on March 6, 2007. Buena Vista Home Entertainment decided to digitally restore the 1953 animated film, with the help of the directing animators of Walt Disney. The DVD includes games, a...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics