TITLE

Of Dogs And Men On New WE TV Site

AUTHOR(S)
Haugsted, Linda
PUB. DATE
May 2008
SOURCE
Multichannel News;5/26/2008, Vol. 29 Issue 21, p34
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article provides information on the development in WE TV's web site. The network is switching from a promotional site to a social contact and lifestyles site. Details related to the launching of web content areas including woman's lifestyle, original web series, short-form programming and pets and food are presented. Kim Martin, WE TV's vice president and general manager, states that the site was a good source of information for women who make buying decisions.
ACCESSION #
33012088

 

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