TITLE

Comcast, Nat Geo Team on Eco Push

AUTHOR(S)
Haugsted, Linda
PUB. DATE
May 2008
SOURCE
Multichannel News;5/26/2008, Vol. 29 Issue 21, p24
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the partnership of Comcast and the National Geographic Channel. The "Preserve Our Planet" program of Comcast had set three ecology-themed programs with co-branded microsite and a special video-on-demand folder. High-definition entertainment through multiple-program is the main objective of the partnership. The Comcast branding was also adapted to the partnership of the companies.
ACCESSION #
33012041

 

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