TITLE

INDEPENDENT RETAILER WATCH

PUB. DATE
June 2008
SOURCE
Book Publishing Report;Jun2008, Vol. 33 Issue 6, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports various developments within the book industry in the U.S. Both Barnes & Noble Inc. and Borders Group Inc. find a system that would encourage consumers to become regulars and target those steady consumers. Out of the 117 independent bookstores, 37.9% indicated that between 61%-75% of their sales come from their regular customers. Booksellers claimed that they get a lot more customers than in the past years.
ACCESSION #
32927520

 

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