FTC cracks down on rebate offers

Teinowitz, Ira; Elkin, Tobi
July 2000
Advertising Age;7/3/2000, Vol. 71 Issue 28, p29
Trade Publication
The article reports that the U.S. Federal Trade Commission (FTC) will obligate retailers to follow through on their rebate offers. Key issues discussed include the retailers cited by the FTC due to the lack of clarity of their rebate advertisements and the details of several FTC cases against top retailers.


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