TITLE

Worried Wenner goes to Plan B as 'US' struggles

AUTHOR(S)
Fine, Jon
PUB. DATE
July 2000
SOURCE
Advertising Age;7/3/2000, Vol. 71 Issue 28, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the financial problems facing Jann Wenner, chairman of Wenner Media, in the U.S. in 2000. Key issues discussed include the market performance of the firm's "US Weekly" magazine, plans to re-evaluate the magazine's single-copy circulation goals and the decline in the number of copies of the magazine at newsstands.
ACCESSION #
3291947

 

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