On trial at ShowExpo

February 1998
Marketing Event;Feb98, p6
Reports on the highlights the ShowExpo held in January 1998 at the Business Design Centre in London, England. Interview of events industry luminaries by television chat show host Robert Kilroy-Silk; Seminar and conference program; Winning stands.


Related Articles

  • Conference call.  // Marketing Tools;Jul/Aug95, Vol. 2 Issue 5, p39 

    Presents a calendar of conferences on marketing, scheduled from July December 1997 in the United States. Includes the National Center for Database Marketing Conference and Exposition; Fundamentals of Marketing seminar sponsored by the American Marketing Association; Geographic Technology in...

  • Astra's desert storm.  // Marketing Event;Feb98, p4 

    Focuses on the marketing events involving HP:ICM production agency. HP:ICM's organization of the Marrakesh in Morocco where Opel/Vauxhall launched its latest Astra range; British Foreign and Commonwealth Office's appointment of HP:ICM as the production agency for the Second Asia-Europe Meeting,...

  • A laser launch for Event Show.  // Marketing Event;Feb98, p10 

    Highlights the 1998 Event Show which was launched at London Arena, England by laser displays that used Millennium Dome technology.

  • Stop press.  // Marketing Event;Jul/Aug97, p5 

    Reports on developments concerning marketing events as of July 1997. Preview of group shows director Nick James' running his own exhibitions; Vodafone's decision to take up its option to continue its sponsorship of the Derby until 1999; Guinness Brewing Worldwide's search for a senior strategist...

  • Style change for the Forum.  // Marketing Event;Jul/Aug97, p7 

    Reports that the formal presentation style of the 1997 Marketing Forum has been axed in favor of more interactive sessions in September 1997.

  • News.  // Marketing Event;Jul/Aug97, p7 

    Reports on the 1997 Capital Extravaganza marketing event. Sponsors of the event.

  • Briefs.  // Marketing Event;Jul/Aug97, p10 

    Reports on developments concerning marketing events in Great Britain, as of July 1997. Preview on the publication of `Venue,' a reference guide to worldwide meetings and events facilities; Food company Buitoni's decision to tie up with Classic FM radio station in a sponsorship deal to include a...

  • Briefs.  // Marketing Event;Jul/Aug97, p12 

    Reports on developments concerning marketing events as of July 1997. Includes the start of construction on an earthquake proof conference and exhibition center in Japan; Singapore Exhibition Services' forecast of a 20 percent increase in exhibitor and visitor figures at the 1997 Food & Hotel...

  • Briefs.  // Marketing Event;May97, p10 

    Reports on developments concerning marketing exhibitions in Europe as of May 7, 1997. Includes Show Presentation Services' electronics seminar; DJB Exhibitions holding of an exhibition training seminar for managers; Samsung Electronics' support for the international show jumping competition.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics