TITLE

ESPN Starts Truckin' Along

AUTHOR(S)
Forkan, Jim
PUB. DATE
May 2000
SOURCE
Multichannel News;05/01/2000, Vol. 21 Issue 18, p185
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on United States-based cable television network ESPN's plan to use a truck for its advertising as of May 1, 2000. Details of the network's planned truck-based promotion campaign.
ACCESSION #
3257234

 

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