TITLE

Building on no smoking push

PUB. DATE
February 1997
SOURCE
Marketing Event;Feb97, p12
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on Great Britain's Department of Health's interactive stand at the CBBC's Big Bash With Coca-Cola in Great Britain. Emphasis on the Respect campaign's no smoking message to teenagers; Brainchild of promotional marketing agency Brewer Blackler.
ACCESSION #
325397

 

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